National exposure for Attract client, The Flying Boat Centre aka Pembroke Dock Sunderland Trust. Press/Public Relations is a low cost way of raising profile for small attractions on tight budgets but it requires well written press releases, good stories, persistence and an up to date circulation list. John Evans the Project Manager at PDST is an exemplar - not only an expert on all things to do with flying boats but also knows how to write good copy
Television presenter Dan Snow has taken the plunge on an unique aviation survivor in Pembrokeshire.
In challenging diving conditions, Dan joined members of the Pembroke Dock Sunderland Trust Dive Group to explore the wartime Sunderland flying boat which sank off the town 70 years ago.
He was filmed on the Sunderland - together with the Dive Group’s Nick Hammond - and the film will be shown on the BBC One prime time evening programme The One Show in September.
A film crew from 360 Production spent two days in Pembroke Dock. As well as diving on Sunderland T9044 - from the dive boat ‘Blue Thunder’ - they filmed at the Flying Boat Centre where Dan interviewed Wing Commander Derek Martin, Patron of the Sunderland Trust. In September 1940, just weeks before it sank, Wing Commander Martin flew T9044.
“Dan was amazed at what is left of our Sunderland,” said Nick Hammond, whose rediscovery of the wreck over ten years ago has led to the recovery of so many items from it.
“As so often when we dive on T9044, the conditions were difficult but Dan got a close view on part of the wreck and the cameraman had some good footage. We can’t wait to see The One Show programme.”
Showing posts with label public relations. Show all posts
Showing posts with label public relations. Show all posts
Saturday, 20 August 2011
Tuesday, 1 September 2009
Disaster communications in a social networking media world
Disaster Communications in a Changing World
Credits: George D Haddow and Kim S Haddow
Publisher's name, year of publication: Elsevier, 2009-07-11 ISBN: 978-1-85617-554--8
Number of pages:218
The front cover of this book features a picture that perhaps sums up how far we have come in communicating and managing news of disasters such as Hurricane Katrina, New Orleans and accidents and terrorist incidents. It's a screen shot of the Twitter web site. The advent of the internet, blogging, social networking, YouTube etc means "first informers" or witnesses have the ability to leapfrog traditional news channels and those who want to manage news. As the authors say, governments' role as gatekeepers of news is now an anachronism. This book looks at the key elements of disaster communications and how to manage news and information in the context of new media.
Much of the material covers the planning that organisations should have in place anyway - like a Crisis PR plan and providing front line staff with media training. However, it looks in detail at integrating new media and imbedding it into planning and implementation before disaster strikes. It is not just a dry analysis but very much a book to be picked up and used as a reference with lots of practical suggestions such as dealing with interviews and uses case studies to illustrate dos and don'ts. There are descriptions of other resources to consult such as web sites and a short bibliography of other books to read but given its subject most of the references are to other web sites
If the book has a fault, it is its North American bias. However that is a small criticism in the context of the insight that the authors, both experts with practical experience, provide for dealing with communications management whether TV or text messaging. It should be on the bookshelf of anyone likely to have to handle communications in a crisis either in the public or private sectors
Credits: George D Haddow and Kim S Haddow
Publisher's name, year of publication: Elsevier, 2009-07-11 ISBN: 978-1-85617-554--8
Number of pages:218
The front cover of this book features a picture that perhaps sums up how far we have come in communicating and managing news of disasters such as Hurricane Katrina, New Orleans and accidents and terrorist incidents. It's a screen shot of the Twitter web site. The advent of the internet, blogging, social networking, YouTube etc means "first informers" or witnesses have the ability to leapfrog traditional news channels and those who want to manage news. As the authors say, governments' role as gatekeepers of news is now an anachronism. This book looks at the key elements of disaster communications and how to manage news and information in the context of new media.
Much of the material covers the planning that organisations should have in place anyway - like a Crisis PR plan and providing front line staff with media training. However, it looks in detail at integrating new media and imbedding it into planning and implementation before disaster strikes. It is not just a dry analysis but very much a book to be picked up and used as a reference with lots of practical suggestions such as dealing with interviews and uses case studies to illustrate dos and don'ts. There are descriptions of other resources to consult such as web sites and a short bibliography of other books to read but given its subject most of the references are to other web sites
If the book has a fault, it is its North American bias. However that is a small criticism in the context of the insight that the authors, both experts with practical experience, provide for dealing with communications management whether TV or text messaging. It should be on the bookshelf of anyone likely to have to handle communications in a crisis either in the public or private sectors
Review The Tourism Society Magazine Autumn 2009 by Nick Booker
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